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The Rise and Fall of Bench: How the VC-Backed Accounting Startup Made a Stunning Comeback After Holiday Implosion

This article appears to be about the story of Benchmark, a fintech company that went through significant changes recently. Here’s a summary:

Background

Benchmark is a fintech company that provides bookkeeping services to small businesses and individuals. It was acquired by Employer.com in December 2022 after going through financial difficulties.

The Sale

In December 2022, Benchmark sold itself to Employer.com in a fire sale. The acquisition was reportedly completed over the holiday weekend, which is unusual for acquisitions of this nature. Employer.com has promised to revive